Privacy and Cookie Policy (GDPR)

/Privacy and Cookie Policy (GDPR)
Privacy and Cookie Policy (GDPR) 2018-06-11T15:35:43+00:00

DRAGONFLY FABRICS – GDPR  25/05/2018

Who we are

“At Dragonfly Fabrics, we are committed to maintaining the trust and confidence of our visitors to our website. In particular, we want you to know that Dragonfly Fabrics is not in the business of selling, renting or trading email lists with other companies and businesses for marketing purposes. We just don’t do that sort of thing

Type of data we collect and  information about our use of cookies

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. By continuing to browse the site, you are agreeing to our use of cookies.

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive.

We use the following cookies:

  • Unavoidable cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.
  • Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
  • Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
  • Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

 

Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies.

As well as cookies we may use pixels which are similar to cookies, however, are relevant in a social media context (such as Facebook). A pixel is an analytics tool which measures the effectiveness of advertisements and enables us to provide advertisements which are relevant to you.

You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.

Cookies can expire at the end of a browser session or they can be stored for longer. Your browser settings can also enable you to clear cookies on exit from specified websites.

 

Google Analytics

When someone visits www.dragonflyfabrics.co.uk  we use a third-party service, Google Analytics, to collect standard internet log information and details of visitor behaviour patterns. We do this to find out things such as the number of visitors to the various parts of the site. This information is only processed in a way which does not identify anyone. We do not make and do not allow Google to make, any attempt to find out the identities of those visiting our website.

 

Mailing Lists

As part of the registration process for our monthly e-newsletter, we collect personal information. We use that information for a couple of reasons: to tell you about stuff you’ve asked us to tell you about; to contact you if we need to obtain or provide additional information; to check our records are right and to check every now and then that you’re happy and satisfied. We don’t rent or trade email lists with other organisations and businesses.

We use a third-party provider, MailChimp, to deliver our newsletter. We gather statistics around email opening and clicks using industry standard technologies to help us monitor and improve our e-newsletter. For more information, please see MailChimp’s privacy notice. You can unsubscribe to general mailings at any time of the day or night by clicking the unsubscribe link at the bottom of any of our emails or by emailing sales@dragonflyfabrics.co.uk

 

On-Line Purchases

When you place an order online or via the phone with www.dragonflyfabrics.co.uk your name, address data, email and contact number will be stored in our database in order to send the product out to you and to enable us to contact you if there are any issues with your order.  Please be assured that we do not share your personal details with any other company.

You can email simon@dragonflyfabrics.co.uk or phone us to have these details removed from our system.

Access to your personal information

You are entitled to view, amend, or delete the personal information that we hold. Email your request to our data protection officer Simon Heaton at simon@dragonflyfabrics.co.uk

This is the only time we would disclose your details

If required, Dragonfly Fabrics may have to disclose your information to comply with an applicable law or valid legal process.Or if we need to share personal data to establish, exercise or defend our legal rights.

Advertising and Remarketing

What makes Internet advertising effective is the use of technologies that allow advertising networks, analytics firms, websites, and others to make inferences about consumer tastes and provide relevant content. Because of the seemingly complex nature of these technologies, many users have become concerned about their online privacy.

When you browse our website, we use various third-party applications to enable more relevant advertisements and other information to be displayed on the various networks such as Google or Facebook.

All data used in these forms of advertising is anonymised and cannot be used to identify an individual.

We also use the collected data for analysis to enable us to improve all aspects of the online experience that we provide.

Social Media

We also offer the ability to interact with our website using various social media buttons and widgets. We make use of social media channels and the data they provide for anonymised analysis of usage.

Information About Children

The Website is not intended for or targeted at children under 16, and we do not knowingly or intentionally collect information about children under 16 If you believe that we have collected information about a child under 16, please contact us at simon@dragonflyfabrics.co.uk so that we may delete the information

Security of your Personal Information

We use a variety of security technologies and procedures to help protect your Personal Information from unauthorized access, use or disclosure. We secure the Personal Information you provide on computer servers in a controlled, secure environment, protected from unauthorized access, use or disclosure. All Personal Information is protected using appropriate physical, technical and organizational measures.

Changes to the privacy policy

We may change this Privacy Policy from time to time and without notice, so make sure you check back occasionally. If we change our Privacy Policy, we will publish those changes on this page.